strategy

Brand protection

Crescus recently secured a registered trade mark from the UK’s Intellectual Property Office (‘the Patent Office’) allowing it to protect its logo, and therefore its brand.

Defending your corporate intellectual property (IP), as well as taking action if someone’s used it without your permission (i.e. when your IP has been infringed) are very important. You’ve worked hard to develop your brand so you shouldn’t give it away for free for someone else’s benefit.

Crescus provides a wide variety of marketing consultancy services to improve your corporate performance and we can get you started with brand protection – contact us on info@crescus.com for further information.